Your salon team is one of the most valuable parts of your business. They are the face of your brand and their success is equal to your success. With strong competition between businesses in the hair and beauty industry, it’s more important than ever to be standing out from the crowds!
Setting targets both for your salon team individually and your business as a whole can be a great way to motivate your team to strive for great results. What can make these targets perform even better in your salon, spa or clinic is the introduction of incentives to drive your team towards further success.
Knowing how and where to start with introducing your staff to targets can be really overwhelming. Staff may feel pressured by the thought of them, which can lead to disgruntled, stressed or unsatisfied team members.
We understand how daunting introducing targets can be for you as a business owner, or manager, so we’ve compiled our top tips on ensuring staff targets are introduced effectively for optimal results in your salon, spa, or clinic.
We sat down with well renowned salon business management coach and beauty therapist Paul Carbis, to chat about using targets to help grow your business, the importance of setting targets correctly, and how the correct implementation can not only grow your business by increasing profit, but also help staff engagement and retention.
We sat down with Jacqui Victor, owner of True Grit in Christchurch, New Zealand, to talk about her salon team and the importance of training and supporting her staff to be the best hairstylists they can be.
Targets are a key component of a profitable and successful business. They motivate and focus your team to achieve goals that can grow your salon, spa or clinic and drive more revenue.
However, if you’re finding setting targets difficult to get your head around, this short guide to targets will demystify service and retail targets and help you get started!
Here we cover all your burning questions about setting sales targets in the hair and beauty industry, as well as what you need to think about when setting targets for your team.
The importance of client retention and creating loyalty is more important than ever, especially in an industry such as hair and beauty which is highly competitive. Salon loyalty programmes are a simple way to improve this and can be easy to implement, yet incredibly effective.
Here we expand on why client loyalty matters to your salon, spa or clinic, and how Kitomba Loyalty can help accomplish this.
Your clients are your best resource – take the time to find out what they want from your business, and how you can improve your client experience in a few easy steps.
When was the last time you did a client survey? And I don’t mean a one-person survey. Asking your best friend is not a survey. If you’ve never surveyed your clients, the time is ripe.
Wouldn’t you feel special if you walked into your local salon, spa or clinic and were greeted by name, taken to your seat and quickly served your favourite drink – a piping hot flat white with two sugars?
With Kitomba’s client management system designed specifically for the hair and beauty industry, from the moment each new client walks through the door, you can choose how much information you want to collect and organise it with ease to ensure each client receives highly personalised service and a great client experience.
Are you making the most of your Google Business Profile to attract new clients to your salon, spa or clinic?
Find out how to get your business found on Google with these expert tips for claiming and optimising your Google Business Profile.
