What makes you a great employer and your workplace a fantastic place to work? That is the number one question that potential employees will be asking themselves. Take some time to identify your unique culture and what makes you and your team special.
Selling more retail is one of the fastest ways to boost your profits, so here are 3 ways to become an expert in retail sales.
Mother’s Day provides the perfect opportunity to do some great marketing and provide your customers with some ideal Mother’s Day offers. Here’s how to run a successful Mother’s Day marketing campaign.
Digital client forms are a fantastic tool to improve your client experience and reduce visit times and waiting room contact. They also help decrease administration workload and paperwork allowing your staff to focus on clients and their needs. You can create a variety of forms that suit the requirements of your hair and beauty business to collect client information and consent, record treatment history, as well as gather feedback from your clients.
Here are the top 5 digital client forms that are popular with salons, spas and clinics.
There is no such thing as a free lunch and this saying rings true when it comes to free salon software. We were curious about how free salon scheduling systems make money and what we found might surprise you.
There’s been a lot of talk about the benefits of online stores for salons, spas and clinics. Starting an online store for your salon allows you to sell your professional take-home products and it can generate additional revenue for your business. For many salon owners, it’s still uncharted territory, so we sat down with Sally Turpin from Salon Pay to chat about why an online store is a must-have for your hair and beauty business.
Having a strong online presence is vital to a successful business in 2022, and that’s true for every industry – including hair and beauty. But with so many digital channels and options, it’s difficult to know where to start.
To ensure you don’t get left in the digital dust of your competitors, it’s important to have the basics of digital marketing covered.
In this article, we’ll cover the five essentials you need to have in order to have an online presence fit for 2022!
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We recently chatted with Reece Unahi, founder of RU&CO Hair Group. Reece launched his hair business in 2020, in the midst of the pandemic, and not only persevered during these unprecedented times, but thrived and grew his brand to five locations in New Zealand.
Money can be tough to manage at the best of times, let alone when you’re trying to run your own hair and beauty business!
Luckily, there are a few simple things you can do to ensure that you stay on top of all things money, avoid any unexpected surprises that may come your way, and keep your clients happy and coming back for more. Continue reading…
A picture is worth a thousand words, and the imagery used in your marketing emails is no different. Images can communicate a message much faster than text alone, stir up emotions that increase buying desire, and in some cases, increase click-through by 42%!
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