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Integrating Kitomba Online Booking with Google Analytics 4

9 Jun 2023 by Kitomba

Kitomba has integrated with Google Analytics 4. If you’ve never heard of it before, Google Analytics allows you to gain invaluable insights into the performance of your marketing campaigns and overall success of having an Online Booking site. You can easily track how many times people have visited your online booking site (known as page views) and how many people ended up booking an appointment (known as conversions) for your Kitomba Online Booking site. 

If you’re still unsure if this is something you should be using, read on to learn how Google Analytics 4 can help your salon, spa or clinic, and how to get started.

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6 places money is hiding in your salon, spa or clinic

31 May 2023 by Kitomba

Do you know there are 6 places where money is hiding in your salon, spa, or clinic? We spoke with senior coaches from The ZING Project, Marie Drever and Jay Chapman who specialise in helping businesses in the beauty and hair industry thrive in all aspects of business.

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How to get comfortable selling retail (tips for hair and beauty professionals)

29 May 2023 by Kitomba

Selling retail can be an uncomfortable task for a lot of hair and beauty professionals. It can feel awkward to “push” your clients to buy products when you’re trying to build a strong relationship and turn them into regular clients.

But it doesn’t need to be that way!

Watch the video below or keep reading to hear from Paul Carbis about the best way to approach this topic with a client, and his top tips for helping us to get comfortable selling retail.

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Kitomba Pay vs PayPal – what’s the difference?

26 May 2023 by Kitomba

If you’re taking deposits for online bookings and selling vouchers online through Kitomba Online Booking, you can now choose Kitomba Pay as your online payment gateway.

Kitomba Pay is a simple, smart and secure online payment solution for salons, spas and clinics in Australia and New Zealand, which is designed to streamline the payment experience for you and your clients.

If you’re currently using PayPal for your online payments and want to know the key differences, this guide will tell you everything you need to know before you make the switch to Kitomba Pay.

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Kitomba Pay: The smart way to take online payments

15 May 2023 by Kitomba

Kitomba Pay is our new online payment solution that’s designed to save you time, money, and provide a seamless payment experience for you and your clients.

Available to Diamond customers, Kitomba Pay integrates seamlessly with Kitomba Online Booking so you can take deposits for online bookings and sell vouchers online, with funds automatically paid into your nominated bank account the next business day.

Plus, you’ll have complete transparency over your online transactions with your Kitomba Pay merchant portal, accessible from anywhere using any device.

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Send successful SMS campaigns using these 3 tips

8 May 2023 by Kitomba

If you want to fill your appointment book, promote a new service or product, or let your clients know something important, sending a SMS campaign is one of the most efficient, and effective tools that salons, spas and clinics can use.

Studies have found that a SMS marketing message gets opened and viewed an average of 98%, and on top of that, the average user takes action based on a text message within 90 seconds (SMSglobal, 2021). That means if you want to get your message in the hands of your clients, SMS is the way to go!

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Salon marketing checklists for email and SMS marketing campaigns

4 May 2023 by Kitomba

Email and SMS marketing are essential tools for salons, spas and clinics to connect with clients, encourage bookings, and promote products and services. Each one has its benefits and limitations so read on to learn what channel will best help you meet your goals.

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The 10 best client messages you can automate to save time and grow revenue

30 Apr 2023 by Kitomba

We all know that our industry thrives on relationships. One of the most important relationships is the one you have with your clients when they are not in the salon. Staying connected to them is crucial to promoting rebookings, encouraging repeat purchases and enhancing the overall client experience at your salon, spa or clinic.

When you prioritise following up with clients by sending personalised and helpful emails or SMS text messages you can increase your client retention rate, encourage repeat purchases and bookings, enhance your client experience and even attract new clients.

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6 essential automated marketing ideas for salons, spas and clinics

20 Apr 2023 by Kitomba

Everyday Marketing with Kitomba Salon and Spa Software makes it easy to target and personalise every interaction with your clients, automatically.

If you aren’t sure how Everyday Marketing can help your business, here are 6 essential automated marketing ideas for salons, spas and clinics you can set up to service your clients better, increase your bottom line, and save you time!

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5 tips to prepare your salon for the end of the financial year

3 Apr 2023 by Kitomba

The end of a financial year can be a scary time for many salon, spa or clinic owners. It can be hard to stay on top of everything while continuing to run your business, and trying to reconcile an entire year’s worth of finances if it wasn’t managed properly can feel impossible to some.

But, did you know there are lots of things you can do throughout the year to stay on top of your finances, so that when the end of financial year rolls around again, it’ll be a breeze!

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