Christmas is coming – be prepared this year by getting your marketing plan for the festive season organised early. 

Here are some ideas to get the ‘Christmas Bauble’ rolling! Start your planning by looking at what worked and what didn’t in previous years. Maybe you just need to tweak something from last year to make it more profitable. When was your busiest time? When were the gaps in the columns last year?

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“The bad news is that time flies…..the good news is that you’re the pilot!” I love this saying because it’s very true…it all comes back to us as business owners, we create the culture we work within! Continue reading…

Being a small to medium sized business owner generally means there are always lots of plates to spin … just when you have one area of your business whizzing around another starts to wobble Continue reading…

In just four years Pinterest has become the second highest source of website referral traffic, one spot behind Facebook. And the average Pinterest user loves all things hair and beauty! Continue reading…

It’s easy to get bewildered these days about how best to market your salon or spa. The marketing landscape has changed dramatically, even in the last 5 years! Continue reading…

When I first start mentoring a salon owner I get them to complete a Business Needs Analysis. This delves into all the key profit and performance drivers Continue reading…

Do you sometimes wish you had eyes in the back of your head?

As a hair/beauty salon owner a spare pair of eyes would sometimes come in handy! Continue reading…

Are you taking a deep breath every time you open your suppliers invoices? Scratching around to find the funds to pay your bills on time? Continue reading…

Once upon a time in “the good old days” we used to rock along to work, do some great hair and have fun with our clients, everything else just fell into place… Continue reading…