In this article I ask you to take a long hard look at your position as a salon owner, and to ask, “Is it really worth it?” if you are not making the money you thought you would.
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Let’s talk price increases. A controversial and almost taboo topic, raising prices in your salon, spa or clinic can be a scary thing to do. Discussing anything financial is an uncomfortable topic for most people, even more so when the price you’re setting is for a service! However as with all businesses looking to establish themselves for the long term, it’s a necessary part of your business plan, and should be incorporated as such on a regular basis.
We don’t know many salons who aren’t continuously looking for ways to grow their business. So we’ve put together data from Kitomba Benchmark, along with advice from industry professionals, to give you an idea on key areas where incremental improvements will ensure long-term success for your salon, spa or beauty clinic. Kitomba Benchmark is a feature of Kitomba Salon and Spa Software that compiles and compares anonymous data from across the hair and beauty industries.
Setting targets both for your salon team individually and your business as a whole can be a great way to motivate your team to strive for great results. What can make these targets perform even better in your salon, spa or clinic is the introduction of incentives to drive your team towards further success.
We sat down with well renowned salon business management coach and beauty therapist Paul Carbis, to chat about using targets to help grow your business, the importance of setting targets correctly, and how the correct implementation can not only grow your business by increasing profit, but also help staff engagement and retention.
We sat down with Jacqui Victor, owner of True Grit in Christchurch, New Zealand, to talk about her salon team and the importance of training and supporting her staff to be the best hairstylists they can be.
The importance of client retention and creating loyalty is more important than ever, especially in an industry such as hair and beauty which is highly competitive. Salon loyalty programmes are a simple way to improve this and can be easy to implement, yet incredibly effective.
Here we expand on why client loyalty matters to your salon, spa or clinic, and how Kitomba Loyalty can help accomplish this.
We spoke with Janine Simons, owner of MANE Salon in Wellington, New Zealand, about what makes her salon so successful. She credits her team, their shared values, and a dedicated training programme for keeping them at the top of their game.
Watch the short video and keep reading to hear Janine’s story and her top tips for salon owners.
Your clients are your best resource – take the time to find out what they want from your business, and how you can improve your client experience in a few easy steps.
When was the last time you did a client survey? And I don’t mean a one-person survey. Asking your best friend is not a survey. If you’ve never surveyed your clients, the time is ripe.
Wouldn’t you feel special if you walked into your local salon, spa or clinic and were greeted by name, taken to your seat and quickly served your favourite drink – a piping hot flat white with two sugars?
With Kitomba’s client management system designed specifically for the hair and beauty industry, from the moment each new client walks through the door, you can choose how much information you want to collect and organise it with ease to ensure each client receives highly personalised service and a great client experience.
