Facebook is now well and truly integrated in our personal lives. It’s how we stay in contact with old and new friends, share news, invites, photos, and videos. It’s become the way many of us stay ‘in the know’ with our favourite brands and products. But the real beauty of Facebook is the voice it gives to small, local businesses, such as salons and spas. Never before have we had such a direct way to ‘talk’ with our clients and community on a daily basis.
Your Instagram page is hot! Amongst your followers you list people from across the globe and even other industry professionals. You have thousands of Facebook followers, mint photos, gorgeous branding, stunning models, a swag of relatable hashtags. You have so much going on. You’ve got high tech gadgets, luxe fittings and your space looks incredible. You’ve branded everything in sight, from towels and coffee cups to surveys, t-shirts, caps, business cards and vouchers. Everything’s matchy-matchy.
It appears your business is absolutely killing it. But is it?