We stopped by to see Pania Ryan at Pania Ryan Beauty Retreat in Palmerston North, New Zealand, to talk about her multi award-winning salon and what makes it unique and successful, as well as her top tips for salon owners.
Watch Pania Ryan’s story in this short video, and read on for the full interview.
Start-up and well-established salons, spas and clinics alike need to stay on top of trends, and believe us when we say that social media is essential to building a hair and beauty brand. Successful modern salons promote a lifestyle as much as a hairstyle!
Continue reading…
Setting goals is the easy part. Turning them into reality is where you need consistency, patience and perseverance. Your biggest resource for facing this challenge is your team. As a leader, you need your team to understand what success looks like. They also need to understand the role they play in reaching that success.
Success. We’re all striving for it but how do we achieve it? There are many ways to grow your business, but what methods are proven to work for hair and beauty salons?
If you want to know how to make a salon successful, here are three simple things you can do that will drive revenue and increase client satisfaction and loyalty.
Continue reading…
Email marketing is an essential tool for salons, spas and clinics to connect with clients, encourage bookings, and communicate what sets your business apart from your competitors. But miss the mark and you could inspire your contacts to hit the unsubscribe button instead.
In the hair and beauty industry, Instagram is undeniably the most popular platform for sharing content. It’s a fantastic opportunity to market your business, build your brand and engage with your clients. We want to make sure you have all the tools to make it as easy as possible, so here are our top 10 tips and tricks to help you make the most of Instagram! Continue reading…
Your client consultation is one of the most important tools you will ever use! For the hair and beauty industry the consultation is essential to achieving a positive and memorable visit with a client. It sets the tone for the client’s entire experience and helps to determine the trust level your client will have with you.
Continue reading…
We had such a great time visiting Sherri-Lee at her award winning salon, Puravida Beauty, in Wellington, New Zealand. She told us about her business and what makes it special, what she loves about working in the beauty industry, and why she couldn’t live without her favourite Kitomba features.
COVID-19 restrictions have dramatically shifted consumer purchasing from in-store to online. Forbes reported that in Australia some marketplaces are seeing 300% to 400% growth in their online sales channels. So if you haven’t already, now is the perfect time to get set up and take advantage of this growing trend. Here are some tips on how to get started. Continue reading…
Hohepa Rutene, owner of Boar and Blade, talked to us about why he loves what he does and how he came to be running a very cool, successful business with three locations across New Zealand.
