Black Friday is tomorrow, but don’t panic. Even if you haven’t prepared anything yet, you can still make the most of one of the biggest sale weekends of the year. 

And the good news?  SMS is the fastest, easiest, highest-converting way to launch a last-minute Black Friday offer… even on a Thursday. 

Here’s how to get a simple, high-impact campaign out the door today. 

Why SMS is perfect for a last-minute push 

  1. No design needed – write it, send it, done. 
  2. Instant visibility – clients see it straight away. 
  3. Urgency works in your favour – “starts tomorrow” creates FOMO.

SMS 1: “Black Friday starts tomorrow” (send Thursday) 

Use this to warm clients up and get your offer on their radar early. 

Text example: Black Friday starts tomorrow! We’ve lined up our biggest salon deals of the year.  Reply STOP to opt out. 

 

SMS 2: The Friday morning launch (go live!) 

Choose one strong offer so clients can book instantly without thinking. 

Offer ideas: 

  • Percentage off colour  
  • Free treatment with any service 
  • Bonus credit on gift vouchers 
  • Beauty bundles (brows + lashes, facials, etc.) 

Text example: It’s on! Black Friday deals are live. Today only: 25% off colour OR buy a $100 voucher and get $20 free. Book now ➜ [BOOK LINK] Reply STOP to opt out. 

 

SMS 3: The last-chance push (Friday afternoon/evening) 

Urgency drives bookings, especially for clients who saw the morning text but didn’t act. 

Text example: Last hours! Black Friday ends at 8pm tonight. Still a few spots left, grab yours now ➜ [BOOK LINK] Reply STOP to opt out. 

 

Optional: Add a gift voucher boost 

Perfect for early Christmas shoppers. 

Text example: Black Friday bonus. Buy a $150 voucher and get $40 free. One day only! ➜ [LINK] Reply STOP to opt out. 

 

Last-minute Black Friday tips for salons 

  1. Keep it simple: One offer, one link. 
  1. Make it urgent: “Today only,” “ends at 8pm.” 
  1. Focus on high-value services: Colour, packages, vouchers. 
  1. Pair SMS with a quick social post for extra visibility.
     

Sending last-minute Black Friday messages doesn’t have to be stressful. With Kitomba 1 Campaign Marketing, you can create and send targeted SMS campaigns in minutes, no design work, no juggling multiple tools, and no fuss. Just choose your message, select your clients, and hit send.