Understanding your target market

The importance of understanding your target market

10 Sep 2020 by Kitomba

Understanding your clients is crucial to successful marketing. If you understand who they are, it will be easier to define what they want and need from your business. So before you even start on your marketing plan, continue reading to find out how to define your target audience so you can develop your brand voice and choose the right marketing channels.

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Boar and Blade barbershop

Customer success story: Boar and Blade

28 Aug 2020 by Kitomba

Hohepa Rutene, owner of Boar and Blade, talked to us about why he loves what he does and how he came to be running a very cool, successful business with three locations across New Zealand. Continue reading…

Using Kitomba 1 Prep Sale in a salon

Prep Sale in Kitomba 1

26 Aug 2020 by Kitomba

You might have noticed we recently added Prep Sale to Kitomba 1 to help you provide a seamless client experience. Now you can prepare a sale from anywhere in the salon, spa or clinic – adding products or services to a sale right from the chair or treatment room.  Continue reading…

Does your spa salon or clinic need a leader?

Does your salon, spa or clinic need a leader?

18 Aug 2020 by Kitomba

The difference between strong leadership and effective management is often overlooked. A manager coordinates the day to day running of a business, but a leader is able to motivate a team into creating ongoing success. Great leaders and managers are both very important. A lack of leadership may result in stagnation, and a lack of management may result in big dreams with no follow through. Often, salon, spa and clinic owners will focus on the management side of things, because they need to ensure their business is profitable right now. But when you’re planning for ongoing future success, business growth and building a strong team to help get you there – what you need is a great leader.
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Building brand with instagram

Building your brand with Instagram

23 Jul 2020 by Kitomba

Your brand is what sets you apart from all the other businesses in your industry offering similar products and services. If you want to beat out the competition, you’ll need to have a strong brand, both in your salon, spa or clinic, and online. Social media allows us to connect with clients on a more personal level, so it’s important not only to have a great visual style to your brand but also to understand the voice and personality behind it. Continue reading…

Save time with automation

Back to business: Save time with automation

23 Jul 2020 by Kitomba

When we’re trying to balance our work and personal life, it becomes obvious how easily work can take priority and spill into our personal time. However by introducing smarter ways of working such as new processes, tools and automation, you can achieve the work life balance you want.  Continue reading…

Salon manager using software to run report

New Staff Utilisation report in Kitomba 1

29 Jun 2020 by Kitomba

We’ve recently released the new Staff Utilisation report in Kitomba 1. This report gives you a clear picture of your staff utilisation so you can make informed decisions to increase the productivity of your business.   Continue reading…

Selling vouchers at salon front desk

Email vouchers to clients with Kitomba 1

23 Jun 2020 by Kitomba

You can now email new and existing vouchers to your clients from Kitomba 1.

The ability to email vouchers from Kitomba 1 means that if a voucher holder misplaces their voucher number or is not sure of the remaining balance, you can also easily re-send the voucher to their email. Simply look up the voucher in Kitomba 1 and click the new ‘email voucher’ button.
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Woman on computer using Kitomba Reporting

Contact tracing with Kitomba

27 May 2020 by Kitomba

Kitomba Reports can help you easily comply with the New Zealand Government’s contact tracing requirements.  Continue reading…

Girl meditating

Staying well in a changing world 

15 May 2020 by Kitomba

During this unprecedented time there are a lot of considerations in regards to our overall health and wellness. There are many challenges such as social isolation, poor food choices, repetitive postures and patterns, relationship pressure, changes in physical environment and much more. On the flip side there are also many opportunities.

We’ve spoken with many experts to learn more about how these challenges impact our wellness. In this article we will discuss both the challenges and opportunities and give you some information, inspiration and tools to help you not only survive through this period but perhaps come out the other side better than how you went in. Continue reading…